Gifts, and the Awkward Business of Asking

Most couples getting married in a field already own a toaster. Saying so politely is the whole problem.
Say Something, Because Silence Is Worse
Couples who put nothing about gifts anywhere believe they are being gracious. What actually happens is that forty guests independently panic, half of them buy something you do not want, and several ring your mother to ask. A short, warm line on the website solves it.
The wording that works is specific and unembarrassed. Say what you would genuinely like, say that coming is the main thing, and stop. Apologetic paragraphs make it more awkward, not less.
Honeymoon Funds Without the Cringe
Cash requests read badly when they are vague and well when they are concrete. "Towards the honeymoon" invites a fiver. "We are saving for a week in the Hebrides and a very good dinner in Oban" gets you the week and the dinner, because people like buying a thing rather than topping up an account.
Break it into named items if the platform allows it. Guests choose, it feels like a present, and you get the money.
When People Insist on Buying Something
Some guests will not do cash, and that is fine. Keep a short list of actual objects for them, weighted towards things that last and things you would not buy yourself. Wedding-gift guides are mostly filler, but the useful ones sort by what a guest is likely to spend rather than by category, and these wedding gift guides are worth a look if you want a starting point to hand people.
Whatever you list, keep something under thirty pounds on it. Guests who cannot afford more should not have to choose between overspending and turning up empty-handed.